|
| 哈佛《商业评论》杂志2011年广告价目表 |
| Currency: RMB |
| |
1期 |
3期 |
6期 |
9期 |
12期 |
| |
四 色 Four Color |
| 整页 Full Page |
167,000 |
163,000 |
158,000 |
154,000 |
149,000 |
| 1/2页 (Page) |
92,100 |
89,000 |
86,100 |
83,000 |
79,800 |
| 1/3页 (Page) |
84,500 |
70,350 |
67,000 |
63,700 |
61,500 |
| |
黑 白 White & Black |
| 整页 Full Page |
116,000 |
113,000 |
110,000 |
107,000 |
104,000 |
| 1/2页 (Page) |
74,970 |
72,500 |
70,100 |
67,400 |
65,000 |
| 1/3页 (Page) |
61,100 |
58,300 |
55,700 |
53,000 |
50,000 |
| |
特殊版面 Special Positions |
| 封面外拉页（2页） |
483,000 |
470,900 |
458,600 |
447,000 |
436,000 |
| Outside Front Cover (2 pages) |
| 封面内拉页（4页） |
666,000 |
649,100 |
632,500 |
616,300 |
594,000 |
| Inside Front Cover Gatefold（4 Pages） |
| 第一跨页（2页） |
386,400 |
376,700 |
366,870 |
357,500 |
348,900 |
| 1st spread（2 Pages） |
| 第二跨页（2页） |
359,200 |
350,000 |
340,900 |
332,300 |
321,500 |
| 2nd spread（2 Pages） |
| 第三跨页（2页） |
340,100 |
331,400 |
322,700 |
314,600 |
306,000 |
| 3rd spread（2 Pages） |
| 版权对页* |
193,800 |
190,000 |
184,000 |
179,300 |
175,000 |
| Facing Master head* |
| 目录对页(一、二、三、下期预告对)* |
202,200 |
196,900 |
191,900 |
187,000 |
182,500 |
Facing Table of Content
(1, 2, 3, Facing Next Issue Preview) * |
| 公司名称索引对页 |
181,800 |
177,200 |
172,600 |
168,200 |
163,700 |
| Facing Company Index |
| 本期摘要栏目对页 |
173,100 |
168,600 |
164,400 |
160,000 |
156,000 |
| Column of Executive Summary |
| 前瞻思维/哈佛案例栏目内页 |
168,300 |
164,300 |
160,000 |
156,000 |
151,800 |
| Column of Forethought/Case Study |
| 封底内页 |
191,940 |
187,100 |
182,400 |
177,600 |
173,200 |
| Inside Back Cover |
| 封底 |
268,000 |
261,000 |
254,500 |
248,000 |
242,500 |
| Outside Back Cover |
| 纸张加厚：原价另加25％ |
| 内页拉页：原价另加25％ |
| 其他特殊创意广告报价另议 |
| 带*只接受直稿 |
|
