|
ELLE CHINA ADVERTISEMENT RATES 2007
ALL PRICES QUOTED IN RMB
Position
|
1~5
|
6~11
|
12~17
|
18~23
|
24+
|
FRONT COVER GATEFOLD*4P
|
1,320,000
|
1,320,000
|
1,320,000
|
|
|
OUTSIDE FRONT COVER GATEFOLD
|
660,000
|
660,000
|
660,000
|
|
|
INSIDE FRONT COVER SPREAD
|
600,000
|
600,000
|
600,000
|
|
|
FIRSTBEAUTY / FASHION DOUBLE PAGE SPREAD
|
558,000
|
558,000
|
558,000
|
|
|
SECONDBEAUTY/ FASHION DOUBLE PAGE SPREAD
|
538,000
|
538,000
|
538,000
|
|
|
THIRDBEAUTY/ FASHION DOUBLE PAGE SPREAD
|
518,000
|
518,000
|
518,000
|
|
|
FOURTHBEAUTY/ FASHION DOUBLE PAGE SPREAD
|
498,000
|
498,000
|
498,000
|
|
|
FIFTHBEAUTY/ FASHION DOUBLE PAGE SPREAD
|
488,000
|
488,000
|
488,000
|
|
|
SIXTHBEAUTY/ FASHION DOUBLE PAGE SPREAD
|
480,000
|
480,000
|
480,000
|
|
|
DOUBLE PAGE SPREAD BEFORE TOC
|
470,000
|
470,000
|
470,000
|
|
|
FIRST SINGLE PAGE
|
298,000
|
298,000
|
298,000
|
|
|
SECOND SINGLE PAGE
|
288,000
|
288,000
|
288,000
|
|
|
FIRSTFULL PAGE FACING TOC
|
280,000
|
280,000
|
280,000
|
|
|
FULL PAGE FACINGTOC
|
268,000
|
268,000
|
268,000
|
|
|
DPS BETWEEN TOC & MASTHEAD
|
460,000
|
437,000
|
415,150
|
394,400
|
355,000
|
FIRST FULL PAGE FACING MASTHEAD
|
258,000
|
245,000
|
233,000
|
221,300
|
199,100
|
FULL PAGE FACING MASTHEAD/ CONTRIBUTORS/ FROM EDITOR/ EDITOR’S NOTE
|
248,000
|
235,600
|
223,800
|
212,600
|
191,300
|
FULL PAGE FACING DEAR ELLE/ OPINION/ CALENDAR
|
238,000
|
226,100
|
214,500
|
203,700
|
183,300
|
DOUBLE PAGES BETWEEN MASTHEAD AND FIRST LOOK
|
448,000
|
437,000
|
415,000
|
394,300
|
355,000
|
FIRST FULL PAGE FACING FIRST LOOK
|
230,000
|
218,500
|
207,500
|
197,000
|
177,500
|
FULL PAGE FACING FIRST LOOK/ BEAUTY LOOK/ HOT STYLE
|
220,000
|
209,000
|
198,500
|
188,600
|
169,700
|
FULL PAGE WITHIN FIRST THIRD OF THE MAGAZINE
|
210,000
|
199,500
|
189,500
|
180,000
|
162,000
|
DOUBLE PAGE WITHIN FIRST THIRD OF THE MAGAZINE
|
390,000
|
370,000
|
350,000
|
335,000
|
300,000
|
FULL PAGE PRECEDING WELL
|
195,000
|
185,000
|
175,000
|
167,000
|
150,500
|
DOUBLE PAGE SPREAD PRECEDING WELL
|
350,000
|
332,500
|
316,000
|
300,000
|
270,000
|
FP WITHIN INSTYLE GUIDE
|
146,000
|
138,700
|
131,700
|
125,000
|
112,600
|
FP WITHIN BEAUTY SECTION
|
141,000
|
134,000
|
127,000
|
121,000
|
108,800
|
DPS WITHIN WELL & BEAUTY SECTION
|
282,000
|
268,000
|
254,500
|
242,000
|
217,600
|
FULL PAGE FOLLOWING WELL
|
132,000
|
125,000
|
119,000
|
113,000
|
101,000
|
DPS /ROP
|
250,000
|
238,000
|
226,000
|
215,000
|
193,500
|
INSIDEBACK COVER
|
237,000
|
225,400
|
214,000
|
203,500
|
183,000
|
INSIDE BACK COVER SPREAD
|
365,000
|
347,000
|
330,000
|
313,500
|
282,000
|
OUTSIDE BACK COVER
|
450,000
|
450,000
|
450,000
|
|
|
Remark:
|
|
|
|
|
|
Should ELLE China accept payment in USD, it will be settled at the exchange rate issued by PBOC on the day of payment.
|
Media cost for loose insert/booklet
8-12pages: 55,000USD
|
Prime position insert (to be confirmed)
12-22pages:75,000USD
|
